ChatGPT Business Profile Setup & Management
For Local BusinessesA ChatGPT business profile is the verified listing for your business inside ChatGPT, managed through OpenAI's Business Hub. We claim it, verify ownership, optimize every field, align it with your other listings, and report on how often ChatGPT shows your business and sends you clicks.
$300/mo · No setup fee · Month-to-month · Included in every GBP + SEO package
What Is a ChatGPT Business Profile?
On November 10, 2026, OpenAI launched Businesses in ChatGPT in beta. It gives business owners an official way to claim their business in ChatGPT, manage the information people see, and measure how ChatGPT surfaces them.
A verified profile inside ChatGPT
Businesses in ChatGPT is OpenAI's beta program for business presence in ChatGPT. Owners claim a profile in Business Hub, verify it, and keep their information current. Verified profiles show a blue check.
Two verification steps, not one
First you prove you control the business by phone, business email, a DNS record, or Shopify. Then Persona verifies your identity and business records. Until both are approved, you can't publish edits or view insights.
Insights straight from OpenAI
Verified businesses see 28 days of aggregate data: mentions, website clicks, and discovery topics. For a local business, a mention counts when ChatGPT shows a result for that location, even if nobody clicks.
Local businesses claim existing listings
For now, local stores and restaurants can claim only an existing U.S. listing in ChatGPT. Each location is managed separately, and claiming the main brand leaves the locations unclaimed.
Claiming · Setup · Optimization · Management
ChatGPT Business Profile Services for Local Businesses
Everything it takes to get your business claimed, verified, and accurate inside ChatGPT, then kept that way. You keep ownership of the profile; we do the work.
Book a CallListing search and claim
We find your existing listing in Business Hub, confirm it's the right one, and start the claim. If someone else already claimed it, we file a Dispute ownership request.
Ownership verification
We pick the fastest method your listing offers, a code to your business phone or email, or a DNS TXT record on your domain, and handle the DNS work ourselves.
Persona identity verification
Claim approval isn't full verification. We prepare the business records Persona checks so your name, address, and registration match and the blue check goes live.
Profile optimization
A specific, plain-language description of what you do, who you serve, and where; the best-fit category; your website; and a correctly sized logo and cover photo.
Location-by-location setup
Claiming your brand does not claim your locations. We claim and set up each eligible U.S. location profile separately so every one is accurate.
Listing alignment
ChatGPT draws on other sources too. We match your name, phone, hours, and services across Google, Bing Places, Apple Business, and Yelp so every source agrees.
Agency access, your ownership
You stay the admin. You add us as your agency in Business Hub and we manage the profile from our own ChatGPT account — no shared passwords.
Monthly insights report
Mentions, website clicks, and discovery topics from Business Hub, plus ChatGPT referral visits in Google Analytics, in a plain-English report every month.
Our process
How We Set Up and Manage Your ChatGPT Profile
Step 1: Claim and verify
We locate your listing in Business Hub, complete ownership verification, and guide the Persona identity check that unlocks editing, insights, and the blue check.
Step 2: Optimize and align
We write and submit an accurate, specific profile, then bring your Google, Bing, Apple, and Yelp listings and your website into agreement with it.
Step 3: Manage and report
Every month we review your profile, publish needed updates, watch for ownership disputes, and report on mentions, clicks, and discovery topics.
How to Show Up in ChatGPT for Local Searches
A claimed profile is the start, not the finish. ChatGPT builds its answers from many sources, so these are the levers our management work pulls every month.
A claimed, accurate profile
Your verified profile is the information you control directly. OpenAI says claiming doesn't guarantee placement and that it may supplement your details from other sources, so accuracy matters more than volume.
The listings ChatGPT leans on
BrightLocal's August 2026 research found Yelp in about 80% of ChatGPT local answers, with Apple Business also among its sources. Claimed, consistent Yelp, Apple, and Bing listings give ChatGPT matching facts to work with.
Consistent business data everywhere
SOCi's 2026 Local Visibility Index, as reported by BrightLocal, found only 68% of contact details shown by ChatGPT and Perplexity matched the business's Google profile. One master record, copied everywhere, closes that gap.
A website ChatGPT can read and cite
Answer-first service and location pages, LocalBusiness schema, and robots.txt rules that let OpenAI's search crawler in give ChatGPT a first-party source to cite and link.
Reviews and third-party mentions
Recent reviews and mentions from independent local sources corroborate what your profile says. Agreement across sources is what makes a business safe to recommend.
Measured over many runs
BrightLocal found two runs of the same ChatGPT local search shared only 23% of their businesses. We track a fixed set of buyer questions over time instead of judging by one answer.
ChatGPT Business Profile vs. Google Business Profile
Two separate listings on two separate platforms. Updating one doesn't update the other, and local businesses need both.
| Area | Google Business Profile | ChatGPT business profile |
|---|---|---|
| Where it appears | Google Search, Google Maps, and the Map Pack | ChatGPT answers and the business profile users open from them |
| Where you manage it | Google Business Profile | OpenAI Business Hub |
| Status | Mature platform | Beta, launched November 10, 2026 |
| Verification | Google's verification flow (video, phone, email, or mail) | Phone, email, DNS, or Shopify, then Persona identity verification |
| New local listings | You can create a new listing | Local businesses can claim only an existing U.S. listing for now |
| What you edit | Categories, services, hours, photos, posts, and more | Website, description, category, logo, cover photo, and policies |
| Reporting | Views, calls, website clicks, and direction requests | Mentions, website clicks, and discovery topics (28 days) |
We manage both side by side so Google and ChatGPT show the same facts. See our Google Business Profile management service.
How We Measure ChatGPT Visibility, and What a Profile Won't Do
Business Hub insights plus your own analytics
Once verification is approved, Business Hub reports mentions, website clicks, and discovery topics for the past 28 days. We pair that with Google Analytics 4, where ChatGPT visits arrive tagged with utm_source=chatgpt.com, so you can see what those clicks turned into: calls, form fills, and booked jobs.
The honest limits
OpenAI is clear that claiming a profile doesn't guarantee higher placement, that advertising doesn't influence its recommendations, and that it may add details from other sources. ChatGPT can show your business whether or not you claim it. What a claimed profile gives you is control over your own information and data you didn't have before.
That's why our management covers the sources around the profile too. To go further, pair it with AI search optimization for answer-first content, schema, and AI visibility tracking across ChatGPT, Google AI Overviews, Perplexity, and Gemini.
ChatGPT Business Profile Management Pricing
One plan on its own, or included at no extra cost in every GBP + SEO package (Local, Growth, Authority).
Standalone
ChatGPT Business Profile Management
Month-to-month · no setup fee · no contract
- Business Hub claim + ownership verification (phone, email, or DNS)
- Persona identity verification walkthrough to unlock the blue check
- Website, description, category, logo, and cover photo optimized
- Profile details aligned with Google, Bing, Apple, and Yelp listings
- Monthly profile check — outdated details, edits, ownership disputes
- Monthly report: ChatGPT mentions, website clicks, discovery topics
Want Google and ChatGPT managed together with local SEO? Compare GBP + SEO packages.
What is a ChatGPT business profile?
It's the listing for your business inside ChatGPT. Through OpenAI's Business Hub, owners can claim the profile, verify it, update their website, description, category, logo, and cover photo, and see insights on how ChatGPT shows the business.
How do I claim my business on ChatGPT?
Open Business Hub from the ChatGPT sidebar, search for your business, select your listing, and choose a verification method: a code to your business phone or email, a DNS TXT record, or Shopify. After OpenAI approves the claim, you complete Persona identity verification. We handle every step with you.
Does claiming a ChatGPT business profile cost anything?
OpenAI lists no fee for claiming or verification, and you don't need an ads account or ChatGPT Enterprise. Our management service is $300 per month, month-to-month, with no setup fee.
My local business doesn't show up in Business Hub. What now?
Right now, local stores and restaurants can claim only an existing U.S. listing. If ChatGPT has no listing for you yet, we work on the sources ChatGPT draws from, such as your website, Yelp, Apple Business, and Bing Places, and claim the profile as soon as it appears.
Will claiming my profile make ChatGPT recommend my business?
Not by itself. OpenAI says claiming doesn't guarantee higher placement or sales, and advertising doesn't influence its recommendations. A claimed profile gives ChatGPT accurate details and gives you data; the rest of the work is consistent listings, reviews, and a website ChatGPT can cite. No one can guarantee placement.
Is this the same as my Google Business Profile?
No. They're separate platforms with separate verification and reporting, and one doesn't update the other. You need both. We keep them consistent so Google and ChatGPT show the same facts about your business.
Do I have to give you my ChatGPT login?
No. Whoever claims the business is the admin and can give an agency access, with each person signing in with their own ChatGPT account. The Persona identity check uses the owner's details, so that one step needs you; we prepare everything for it.
What do the Business Hub insights show?
Aggregate activity from the past 28 days: mentions, website clicks, and discovery topics, the common themes in conversations where you appear. OpenAI doesn't share individual chats, and a blank number can mean low volume rather than zero.
Can my business get a ChatGPT Business Agent?
Business Agents are currently limited to eligible U.S. ecommerce and online service businesses, so most local service businesses can't publish one yet. A profile doesn't require an agent, and we'll tell you when your category becomes eligible.
Is ChatGPT profile management included in your packages?
Yes. It's included in every GBP + SEO package, Local, Growth, and Authority, just like Google Business Profile management. It's also available on its own for $300 per month.
Learn More About ChatGPT Profiles
Get Your Business Verified in ChatGPT
We'll check whether ChatGPT already has a listing for you and what it says — no hard sell.
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