SEO •
Entity-First Keyword Research 2025: From Services → Cities → Questions → Conversions
A step-by-step system to build entity maps, clusters, and page plans that win in both Google and AI assistants—tailored for local service companies.
Local SEO & Digital MarketingFor Home Service Businesses
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Google Business Profile •
GBP Categories, Services & Attributes: The No-Mistakes Setup for 2025
Choose the right primary category, map services, set attributes, and avoid suspensions—field-tested guidance for storefronts and service-area businesses.
Google Business Profile •
GBP Posts That Drive Calls in 2025: 7 Repeatable Formats + a 30–Day Calendar
Turn Google Business Profile posts into measurable calls and messages using seven proven formats, UTM tracking, and a 30-day publishing cadence.
SEO •
Local Landing Page Blueprints 2025: Copy, Sections, and Internal Links That Rank
Build city and service pages that win: proven sections, copy blocks, internal links, and checklists for local pros in home services.
SEO •
Map Pack Diagnostics 2025: Proximity, Prominence, Relevance—What to Fix First
A practical diagnostic to decide whether to improve proximity, prominence, or relevance first—plus trade-ready checklists and examples.
SEO •
Review Velocity & Topical Coverage 2025: A No-Gating Playbook for Local Services
Win Map Pack tiebreakers with steady review velocity and topic-rich feedback—without gating. Includes prompts, cadences, KPIs, and field checklists.
SEO •
AEO for Local Services: Make Your Content the Direct Answer in ChatGPT & Gemini
Turn service FAQs into assistant-ready answers that rank and convert—using entities, answer pages, review evidence, and clean internal linking.
SEO •
AEO-Ready FAQs 2025: Turn PAA into Converting Answer Cards Across Cities
Mine People Also Ask and call logs, draft short answer cards, and scale city-specific FAQs that assistants can quote and locals can act on.
Google Business Profile •
GBP Suspensions & Reinstatements in 2025: Prevention, Evidence, and Fast Recovery
Avoid suspensions, build an audit-ready evidence kit, and follow a precise reinstatement workflow—field-tested for service-area and storefront local pros.
Google Business Profile •
UTM, Call Tracking & Conversion QA for GBP/LSA (2025 Field Playbook)
Make every GBP click and LSA lead measurable. Set UTMs, dynamic numbers, routing, and QA so you can prove which pages, posts, and ads drive calls.
SEO •
Internal Linking for Local 2025: Hubs, Spokes & GBP Alignment
Design a simple internal link system that makes Service + City pages discoverable, boosts relevance, and turns GBP views into calls.
SEO •
Local Links & Brand Mentions 2025: A Field Playbook for Trades
Earn links and brand mentions that move Map Pack rankings and revenue—using local PR, vendor co-marketing, community assets, and proof-first outreach.